Ultissimo: Visual Brand
The Project

On winning 5 Stars and Best Developer Website, Italy in the 2008 CNBC Property Awards, Ultissimo say...'This is fantastic news and congratulations must go primarily to Jo for her amazing creative design work and execution. Our whole launch of Ultissimo really has been amazing. Quality has been a hugely important driver for our business and the public recognition of our successful teamwork makes me really proud.'
Paul Belcher, Ultissimo.
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Ultissimo, a new business venture, commissioned us to create a visual brand identity and promotional literature. Ultissimo renovate or new build prestigious second or third homes in Italy for sale to an international market.
Ultissimo's sensitivity for authenticity both in the style of build and in the materials used differentiates them in a crowded market place. Demonstrating these values through the personality of the brand was paramount to attracting interested purchasers.
To answer this need, evocative imagery along with warm sensual-living colours and textures were used to give the audience a sense of being there.
Special attention was paid to paper stock and special finishes for company literature to further emphasis Ultissimo’s own attention to detail and quality.
Overview
Ultissimo
Property Development
and Sales
UK and Italy
The Visual Brand
Logo Design
Colateral Design
Website Design
Jo, Adam, Neil, Irene